This Retail Store Business Plan template is a comprehensive, formal business plan example detailing how an existing retail store with a single physical location successfully launched a lucrative online ecommerce website to increase its sales revenue. The business plan includes a detailed plan for the strategies, milestones and costs involved with the development of a retail store website through the use of Internet marketing techniques. In addition to defining how to develop a strong online presence, the business plan also addresses enhancing revenue strategies for the existing physical location. The Retail Store Business Plan Table of Contents includes comprehensive sections of a formal business plan in a format approved and expected by loan officers and investors. The business plan, created for an apparel and sporting goods business, can be easily adapted to any type of online retail store or physical retail business.
Division Ninety9 will be a new player in the active lifestyle apparel industry. The company is made up of professional athletes that have come together to form a high-quality brand that represents independence and accomplishment among the action sports community. The company is headquartered in Carlsbad, California, the mecca of action sports. The company is equally owned by its four founding partners. Division Ninety9 provides high-quality casual apparel that is designed specifically for action sports athletes. Tees, polos, walkshorts, boardshorts, and hoodies are just a few of the product lines that the company offers. As the company is in its infancy, a primary target market of the Southern California region has been selected to debut the product lines.
It should be noted that there is no special software required to use these templates. All business plans come in Microsoft Word and Microsoft Excel format. Each business plan features:.
What you can excel at instead is localized and community-driven promotions that will get people buzzing about your brand without needing to throw all your weight into advertising. Here are a few key areas in marketing that you can always improve on. Sports fans naturally gravitate towards lively discussions and friendly competitions around their favorite sports. Whether they play for fun or participate in them in any official capacity, it is your job as a sporting goods expert to create conversations around your products.