The purpose of the appraisal was to consider the effects of the full motion digital display screens in relation to road user behaviour and consequential risk as a collision causation factor, utilising the first years recorded collision data since the scheme was introduced. The bus shelter full motion digital display screens show a combination of static and animated advertising copy primarily to road users on Princes Street, but also for the benefit of waiting bus passengers and other non-motorized users NMUs as they travel along the retail frontages on Princes Street. It is self-evident that advertising is intended and designed to attract attention and in the most part the displayed images promote commercial products and services, as well as community related messages. The purpose of the study was to examine whether the manner of advertising featuring full motion clips has a negative impact upon driver behaviour and or accident occurrence. The locations of the 13 bus shelters incorporating the full motion digital display screens were inspected and road user behaviour in Princes Street was observed. Back at Mayer Brown headquarters, an in-depth analysis of recorded collision data was carried out relating to a period of 5 years prior to the installation and 1 year after installation of the full motion digital display screens.
More than a lonely bus shelter… A catering facility for the many bus drivers and inspectors has been brought into the 21 st century with a statement black building in Lewisham. The charred timber cladding is made in the UK. It is a relatively small structure, much bigger than a bus shelter and by comparing to other work place rest areas is quite impressive. The building, surrounded by the standard bus facility parking area, nothing too exciting which give the building every opportunity to stand out.
While the work was going ahead and parts of the train line out of use, they were putting on a service called Station Link with additional buses to transport commuters between train stations. To implement Station Link they required temporary bus shelters that could be placed in-between the train stations and color coded to match the buses making the pick-up. Designing and manufacturing bespoke structures is one of the things HTS tentiQ does best.